The Genesis of Graffiti PopBorn in 1975 in the vibrant urban landscape of Lyon, Théo Masson has spent his career redefining the boundaries between street intervention and high-concept digital mastery. His signature movement, Graffiti Pop, serves as a profound dialogue between the raw, ephemeral energy of unauthorized street art and the polished, saturated aesthetics of contemporary pop culture. Through a meticulous layering of spray-painted textures, visible drips, and chromatic harmony, Masson captures the urgent pulse of the city, translating the grit of concrete surfaces into a sophisticat…